When you start your recording studio, you expect to be flooded with clients, only to find out that no one knows who you are or where you’re located. You think you’ve covered all the bases, but still, there’s no business. What did you miss? Maybe you can advertise more aggressively on social media sites. But that can be costly, and though it’s needed, you need clientele to offset the cost. Then it hits you. Why don’t you record an artist with potential for free, and mix and master it with the agreement that the artist plugs where they got it done. This is considered to be a cost-free advertisement, and everyone will soon know who and where you are. Finally, a solution to some of your problems. Just be sure that you represent yourself accurately. This is just a suggestion. There are certainly other options. If you know of some, share it for those who are looking.

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